Scott Pope

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With high-speed Internet access being one of the most sought after amenities by travelers, many hotel operators are in the process of determining the best strategy for broadband deployment. Having the ultimate goal of improved profitability, operators must balance increasing guest satisfaction with maximizing the ROI on their broadband investment. Dual use of Wi-Fi for both guests and staff is key. Increasing worker reliance on broadband connectivity has led to a need for ubiquitous broadband that is largely supported by Wi-Fi. When traveling, the pressure to get instant information and make last-minute changes to presentations and documents only increases. Therefore, the need for broadband away from the office is more acute. The hospitality industry has found that employing Wi-Fi is a cost-effective means to satiate the broadband needs of the business traveler, and... (more)